About

We’re Australia’s largest independent media agency for many reasons.

Nunn Media is a 100% privately owned, Australian media agency that specialises in integrated strategy, planning and media buying. Front and centre of our business model is a simple philosophy that all great relationships are built on trust, so we partner with clients and media vendors in a very open and engaging way.

We also appreciate that ‘media’ is just one part of the bigger communications puzzle, so we place a high priority on our collaborative approach with clients and their other marketing partners. This allows us to provide exceptional value and is why we’ve become the largest independent media agency in Australia.

If you’re an advertiser and like the sound of our down-to-earth approach, please call or drop us a line.

Our mission

Inspire our people to unlock the growth potential of our clients through independent thinking.

Values

It’s not what we do, it’s the way that we do it.

At Nunn Media, our values define how we work and who we work with. They’re the foundation of our business and one of the key reasons for our success.

Peoples Agency: We always put people first – our clients, our employees, our partners. We recognise the value we deliver to our clients depends largely on the quality of the people we work with. The foundation of our future is in the quality of our people, and their relationships.

Loyal: We have a deep sense of loyalty to our clients and our staff.

Professional: We want to ensure that everything we deliver is carried out to the highest standards in the industry.

Partnership: We are committed to building long-term transparent partnerships with our clients, our staff and the media.

Collaboration: We endeavor to work together with our clients and partners in a spirit of mutual respect and collaboration.

Services

Never be complacent – that’s the philosophy behind everything we do.

We have a constantly evolving and comprehensive suite of integrated media strategy, planning and buying services designed with one thing in mind – to drive our clients’ sales.

To find out more, click on the coloured panels.

Media Strategy and Research

We work with our clients to develop a strategic framework that will interrogate their brief, objectives and audience to guide how we best invest their media budget to drive growth. In an increasingly fragmented and complicated world we identify and use the best research solutions to assist the decision-making process to inform the strategy.

Social Media and Content

We empower brands we work with to get the most out of social media with our fully managed service. Our 100% in-house team offer full funnel solutions from awareness through to sales/conversions with full social attribution. We are a Facebook Marketing Partner – part of a global community of companies known for excellence on the platform. Not restricted to Paid Social, our Brand Engagement team oversees all work for brands that are looking to bridge the gap with their audience.

Programmatic

In an increasingly complex ecosystem, we pride ourselves on our fully transparent and highly brand safe approach to programmatic media buying. We strive to deliver high quality and efficient campaigns to help drive our clients’ businesses forward.

Consumer Insight

Research is meaningless unless it identifies clear and actionable insights. That’s why we identify potential customers, work out what motivates and inspires them and then provide media insights to reach them effectively.

Media Buying

We pride ourselves on the quality of our media buying and retain a ‘trading mentality’ at all times. We view every interaction with media vendors as another opportunity to drive greater value for our clients.

Digital Marketing Services

In an increasingly connected and automated world, our focus is to ensure that we deliver integrated and transparent digital solutions for our clients. Digital services include strategy, paid search, programmatic and performance, screens, social marketing and content.

Search

These days, ‘search’ is an important part of almost every marketing program. Our approach and partnerships ensure best-in-market practice for clients with all budget sizes.

Data & Analytics

It is important to know what works, what doesn’t and why. To understand this, we partner with the best in the country to help answer the ROI questions. We have a number of solutions ranging from dashboard, TV direct response optimisation software to full attribution to help our clients understand media performance on business metrics.

Leadership team

One big, happy family…
that’s what we’re all about.

Our people are our strength and one of the key reasons for our growth. We look to employ trustworthy collaborators who are approachable, responsive and proactive. That’s why we’re known as much for the work we do, as how we do it.

X

Matt Nunn

Founder and Director

Linked In

Matt’s goal from the very beginning has always been to help all clients, especially smaller advertisers, compete with the ‘big boys’. With his diverse media background, he has seen first-hand what works and, just as importantly, what doesn’t. His collaborative approach to media solutions is underpinned by his fun-loving nature, tenacious spirit and never-say-die loyalty.

  • My coffee: Latte
  • My footy team: Geelong (but don’t hold that against me)
  • Top of my bucket list: To swim with sharks
  • My favourite movie of all time: Any Given Sunday

X

Justine Scott

Digital Director

Linked In

Justine is fully immersed in all things digital and thrives on the fast-paced, changing nature of the digital cosmos. Her aim is to demystify digital media and deliver strategies and recommendations in a language that’s easy to understand. (Did I hear you say, ‘Thank goodness’?)

  • My coffee: Skinny latte
  • My footy team: St Kilda
  • Top of my bucket list: Safari in South Africa
  • My favourite TV shows: Games of Thrones and Vampire Diaries

X

Chris Walton

Managing Director, Sydney

Linked In

With over 20 years in the media business (five as principal of Quantium and seven as CEO of Mindshare), Chris is one of Australia’s most respected media professionals. He is very clear about what makes long-term, positive relationships work…trust and collaboration.

  • My coffee: Large flat white with one
  • My footy teams: Waratahs, Swans, Rabbitohs and England (who said I wasn’t flexible?)
  • Top of my bucket list: Always being able to turn left when I get on a plane
  • My favourite movie of all time: The Godfather Part 2

X

Giorgia Butler

Head of Strategy & Innovation

Giorgia is a clear thinker and strong communicator, with over 25 years’ experience in big and boutique agencies both in Australia and overseas. She has picked up multiple awards for effectiveness, and blends a creative agency background with a deep knowledge of how customers think and how brands work to develop impactful media strategies for our clients.

  • My coffee: Largelatte please
  • My footy teams: Ummm… is this a question about sports-ball?
  • Top of my bucket list:  Jade Mountain Resort, Saint Lucia.
  • My favourite movie of all time: JAWS
X

Kim Nunn

Director and Company Accountant

Linked In

Kim is not your average accountant. She might be a 20+ year member of the Institute of Chartered Accountants Australia but, like everyone at Nunn Media, she’s extremely friendly, helpful and willing to go the extra mile. Outside work, Kim is a devoted mother of three and enjoys dancing the night away.

  • My coffee: Hot chocolate
  • My footy team: Geelong
  • Top of my bucket list: To visit the Seven Wonders of the World
  • My favourite movie of all time: The Shawshank Redemption

X

Sarah Thom

Head of Client Service & Growth

With over 20 years experience at global media agencies Sarah joined Nunn Media in 2018 as Commercial Director. Sarah brings a wealth of knowledge from working across a wide range of clients and categories in Australia.

She is passionate about media and loves the challenge of finding stratefic and innovative ways to drive growth for clients. At Nunn Media Sarah is responsible for driving growth with new business and leading Local Planet.

  • My coffee: Skinny Cappucino
  • My footy team: The Mighty Cats!
  • Top of my bucket list: At the moment it is a photography trip to the Galapagos Islands, however I change my mind regularly when it comes to travel.
  • My favourite movie of all time: Ferris Bueller’s Day Off
X

Tara Caruana

Trading Director

Throughout Tara’s extensive career she has been exposed to some of Australia’s biggest and toughest clients. These opportunities have shown her how important it is to help clients see media as a simple, seamless function; even though it actually takes a lot of hard work. Go Tara!

  • My coffee: Skinny latte
  • My footy team: Collingwood
  • Top of my bucket list: Travel the rest of Europe
  • My favourite movie of all time: Dirty Dancing… ‘Nobody puts Baby in the corner.’

X

Matthew Crook

Head of Strategic Development

Matt started his career at Clemenger BBDO in the media department with a view of becoming a copywriter. It obviously never happened! After joining emitch as GM, Matt spent 12 years in a number of leadership roles at Aegis Media and in turn Dentsu Aegis ranging from National Chief Digital Officer, CEO across all digital and performance brands and Group Chief Strategy Officer. Most recently Before joining Nunn Matt was CEO of independent specialist digital agency ADMATIC.

  • My coffee: Almond Latte and sometimes a short black
  • My footy team: Hawthorn
  • Top of my bucket list: Would absolutely love to visit Cuba & also play a set of tennis with Federer
  • My favourite movie of all time: Maybe not my favourite but ‘Wake in fright’ is pretty amazing
X

Matt Nunn

Founder and Director

Linked In

Matt’s goal from the very beginning has always been to help all clients, especially smaller advertisers, compete with the ‘big boys’. With his diverse media background, he has seen first-hand what works and, just as importantly, what doesn’t. His collaborative approach to media solutions is underpinned by his fun-loving nature, tenacious spirit and never-say-die loyalty.

  • My coffee: Latte
  • My footy team: Geelong (but don’t hold that against me)
  • Top of my bucket list: To swim with sharks
  • My favourite movie of all time: Any Given Sunday

X

Chris Walton

Managing Director, Sydney

Linked In

With over 20 years in the media business (five as principal of Quantium and seven as CEO of Mindshare), Chris is one of Australia’s most respected media professionals. He is very clear about what makes long-term, positive relationships work…trust and collaboration.

  • My coffee: Large flat white with one
  • My footy teams: Waratahs, Swans, Rabbitohs and England (who said I wasn’t flexible?)
  • Top of my bucket list: Always being able to turn left when I get on a plane
  • My favourite movie of all time: The Godfather Part 2

X

Kim Nunn

Director and Company Accountant

Linked In

Kim is not your average accountant. She might be a 20+ year member of the Institute of Chartered Accountants Australia but, like everyone at Nunn Media, she’s extremely friendly, helpful and willing to go the extra mile. Outside work, Kim is a devoted mother of three and enjoys dancing the night away.

  • My coffee: Hot chocolate
  • My footy team: Geelong
  • Top of my bucket list: To visit the Seven Wonders of the World
  • My favourite movie of all time: The Shawshank Redemption

X

Tara Caruana

Trading Director

Throughout Tara’s extensive career she has been exposed to some of Australia’s biggest and toughest clients. These opportunities have shown her how important it is to help clients see media as a simple, seamless function; even though it actually takes a lot of hard work. Go Tara!

  • My coffee: Skinny latte
  • My footy team: Collingwood
  • Top of my bucket list: Travel the rest of Europe
  • My favourite movie of all time: Dirty Dancing… ‘Nobody puts Baby in the corner.’

X

Justine Scott

Digital Director

Linked In

Justine is fully immersed in all things digital and thrives on the fast-paced, changing nature of the digital cosmos. Her aim is to demystify digital media and deliver strategies and recommendations in a language that’s easy to understand. (Did I hear you say, ‘Thank goodness’?)

  • My coffee: Skinny latte
  • My footy team: St Kilda
  • Top of my bucket list: Safari in South Africa
  • My favourite TV shows: Games of Thrones and Vampire Diaries

X

Giorgia Butler

Head of Strategy & Innovation

Giorgia is a clear thinker and strong communicator, with over 25 years’ experience in big and boutique agencies both in Australia and overseas. She has picked up multiple awards for effectiveness, and blends a creative agency background with a deep knowledge of how customers think and how brands work to develop impactful media strategies for our clients.

  • My coffee: Largelatte please
  • My footy teams: Ummm… is this a question about sports-ball?
  • Top of my bucket list:  Jade Mountain Resort, Saint Lucia.
  • My favourite movie of all time: JAWS
X

Sarah Thom

Head of Client Service & Growth

With over 20 years experience at global media agencies Sarah joined Nunn Media in 2018 as Commercial Director. Sarah brings a wealth of knowledge from working across a wide range of clients and categories in Australia.

She is passionate about media and loves the challenge of finding stratefic and innovative ways to drive growth for clients. At Nunn Media Sarah is responsible for driving growth with new business and leading Local Planet.

  • My coffee: Skinny Cappucino
  • My footy team: The Mighty Cats!
  • Top of my bucket list: At the moment it is a photography trip to the Galapagos Islands, however I change my mind regularly when it comes to travel.
  • My favourite movie of all time: Ferris Bueller’s Day Off
X

Matthew Crook

Head of Strategic Development

Matt started his career at Clemenger BBDO in the media department with a view of becoming a copywriter. It obviously never happened! After joining emitch as GM, Matt spent 12 years in a number of leadership roles at Aegis Media and in turn Dentsu Aegis ranging from National Chief Digital Officer, CEO across all digital and performance brands and Group Chief Strategy Officer. Most recently Before joining Nunn Matt was CEO of independent specialist digital agency ADMATIC.

  • My coffee: Almond Latte and sometimes a short black
  • My footy team: Hawthorn
  • Top of my bucket list: Would absolutely love to visit Cuba & also play a set of tennis with Federer
  • My favourite movie of all time: Maybe not my favourite but ‘Wake in fright’ is pretty amazing

Our clients include

Clients’ needs aren’t our top priority … they’re our only priority

We’re proud to say that ever since we started, our primary objective has been to grow our clients’ sales in the most cost-effective way possible. That’s just one of the reasons so many great clients enjoy working with us today.

JB Hi FI

13 CABS

SCENIC

MECCA

Squarespace

American Tourister

GMHBA

Levi's

Smile Direct Club

Carpet Court

Rivers

Haval

Chadstone

De Bortoli

pet stock

VINICITY CENTRES

Cobs

Homesafe

Bondi Sands

Godfreys

SIGMA

Amcal+

Guardian

Forest & Wood Products Australia

wattyl

Bendix

britax

Shoes & Sox

Ceaserstone

Solarguard

Emerald Waters

Alpecin

LAZBOY

Bottlemart

Tyrepower

NONI B

Samoa Airways

Great Wall

Quest

DFO

mta

Blackwoods

Millers

Endeavour

Faulding

Britta

nuchev

EasiYo

Smith & Singer

High Sierra

Palliative Care Aust

CarterGrange

Toy Monster

evergreen

Minerals Council of Australia

community

We like to get involved.
As part of our ongoing commitment to our community and the people we work with, we are proud to support these fine organisations. As part of our news coverage, from time to time we’ll update you on what’s happening with them.

 

Diamond Valley Basketball

Diamond Valley Basketball (Junior Development)

Cure cancer

Cure cancer
(Funding early-career cancer researchers across all cancers) )

Snowdome Foundation

Ballarat Basketball Association (Junior Development)

Join

We’re flying high…want to fly with us?

We’re always on the look-out for experienced and driven professionals. People who understand that how well they work with others is as important as how well they work as individuals. If you want to join a team driven by its clients’ interests, we’d like to hear from you. If you’re keen to be part of an open and collaborative culture that relishes its independence, drop us a line

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Contact

Nunn Media Melbourne

2/228-230 Bay St
Brighton VIC 3186
(03) 9519 1111
Contact: Matt Nunn
enquire@nunnmedia.com.au

Nunn Media Sydney

9/54 Miller St
North Sydney NSW 2060
(02) 9929 9999
Contact: Chris Walton
chris.walton@nunnmedia.com.au

    • Accepted file types: doc, pdf, docx, rtf, pages, txt.
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How does a media agency work?

Work for a media agency begins when they are briefed by a client, or they bid on a campaign based on a brief. A big key to developing a successful campaign is research and consumer insights. What media agencies do is all about people, both clients and consumers. Consumer insights lead the strategy and planning process, with the aim of identifying the best way to reach the consumer, change their behaviour and reach the campaign goals. To do this, a media agency can work with other companies linked to the client, such as an advertising agency, or contract one themselves.

What Does A Media Agency Do?

A media agency’s key role is to maximise the effectiveness of a marketing campaign through a comprehensive media strategy and detailed consumer insights, all while using market experience and relationships to get the best deal for the client.

Turning a brief into a strategy

The work of a media agency begins with a briefing from a client, outlining their specific sales or product-awareness goals. These goals can be as broad as increasing traffic to a website, or as specific as changing a brand’s perception in the marketplace, however they are usually sales-based.

Understanding the consumer

A key to the implementation and management of any campaign is understanding both the consumer and the competition. In fact, this is the basis of everything a media agency does. Media agencies do a lot of research work to create consumer insights.

Benefit from relationships and experience

Experienced media agencies will have close relationships with a lot of media companies, which can benefit their clients. With the amount of volume some media agencies trade, they can often leverage a good price for their client, or secure prime positioning, if this fits in with their strategy.

Why use a media agency?

Let your staff focus on their roles

Media agencies today are highly skilled organisations. Gone are the days when they purely booked ads in the newspaper or the TV station they thought would work best, using a relationship to get their clients a good deal. Sure, they still get great deals today, but their work is highly sophisticated and very specialised.

Expertise in a nuanced field

The media market has never been more fragmented than it is today. Consumers have never had more ways to find the information they want, and to communicate with each other. The digital age has done more than just add another media platform to the traditional TV, radio, newspaper and out-of-home marketing. It has created a huge range of nuanced opportunities to get a message out.

Experience where it counts

Expertise is one thing, experience is another. Media agencies work hard to develop campaigns for their clients, and spend a lot of time analysing their results and their effectiveness. In fact, reporting and analysis is an important part of every campaign process. Media agencies can use experience and learnings to benefit new clients.