about

We’re Australia’s largest independent media agency for many reasons.

Nunn Media is a 100% privately owned, Australian media agency that specialises in integrated strategy, planning and media buying. Front and centre of our business model is a simple philosophy that all great relationships are built on trust, so we partner with clients and media vendors in a very open and engaging way.

We also appreciate that ‘media’ is just one part of the bigger communications puzzle, so we place a high priority on our collaborative approach with clients and their other marketing partners. This allows us to provide exceptional value and is why we’ve become the largest independent media agency in Australia.

If you’re an advertiser and like the sound of our down-to-earth approach, please call or drop us a line.

Our mission

To provide best-in-market buying and strategic solutions for Australasian advertisers.

nitty-gritty

values

It’s not what we do, it’s the way that we do it.

At Nunn Media, our values define how we work and who we work with. They’re the foundation of our business and one of the key reasons for our success.

We’re all about respect, and that applies to our clients, staff, media vendors and the broader community that we live and work in.

We’re open and trustworthy.

We’re collaborative yet eager to innovate.

We’re addicted to our clients’ success.

We like to build long-term partnerships.

services

Never be complacent – that’s the philosophy behind everything we do.

We have a constantly evolving and comprehensive suite of integrated media strategy, planning and buying services designed with one thing in mind – to drive our clients’ sales.

To find out more, click on the coloured panels.

Media Strategy and Research

We work with our clients to develop a strategic framework that will interrogate their brief, objectives and audience to guide how we best invest their media budget to drive growth. In an increasingly fragmented and complicated world we identify and use the best research solutions to assist the decision-making process to inform the strategy.

Social Media and Content

We empower brands we work with to get the most out of social media with our fully managed service. Our 100% in-house team offer full funnel solutions from awareness through to sales/conversions with full social attribution. We are a Facebook Marketing Partner – part of a global community of companies known for excellence on the platform. Not restricted to Paid Social, our Brand Engagement team oversees all work for brands that are looking to bridge the gap with their audience.

Programmatic

In an increasingly complex ecosystem, we pride ourselves on our fully transparent and highly brand safe approach to programmatic media buying. We strive to deliver high quality and efficient campaigns to help drive our clients’ businesses forward.

Consumer Insight

Research is meaningless unless it identifies clear and actionable insights. That’s why we identify potential customers, work out what motivates and inspires them and then provide media insights to reach them effectively.

Media Buying

We pride ourselves on the quality of our media buying and retain a ‘trading mentality’ at all times. We view every interaction with media vendors as another opportunity to drive greater value for our clients.

Digital Marketing Services

In an increasingly connected and automated world, our focus is to ensure that we deliver integrated and transparent digital solutions for our clients. Digital services include strategy, paid search, programmatic and performance, screens, social marketing and content.

Search

These days, ‘search’ is an important part of almost every marketing program. Our approach and partnerships ensure best-in-market practice for clients with all budget sizes.

Data & Analytics

It is important to know what works, what doesn’t and why. To understand this, we partner with the best in the country to help answer the ROI questions. We have a number of solutions ranging from dashboard, TV direct response optimisation software to full attribution to help our clients understand media performance on business metrics.

leadership team

One big, happy family…
that’s what we’re all about.

Our people are our strength and one of the key reasons for our growth. We look to employ trustworthy collaborators who are approachable, responsive and proactive. That’s why we’re known as much for the work we do, as how we do it.

X

Matt Nunn

Founder and Director

Linked In

Matt’s goal from the very beginning has always been to help all clients, especially smaller advertisers, compete with the ‘big boys’. With his diverse media background, he has seen first-hand what works and, just as importantly, what doesn’t. His collaborative approach to media solutions is underpinned by his fun-loving nature, tenacious spirit and never-say-die loyalty.

  • My coffee: Latte
  • My footy team: Geelong (but don’t hold that against me)
  • Top of my bucket list: To swim with sharks
  • My favourite movie of all time: Any Given Sunday

X

Justine Scott

Digital Director

Linked In

Justine is fully immersed in all things digital and thrives on the fast-paced, changing nature of the digital cosmos. Her aim is to demystify digital media and deliver strategies and recommendations in a language that’s easy to understand. (Did I hear you say, ‘Thank goodness’?)

  • My coffee: Skinny latte
  • My footy team: St Kilda
  • Top of my bucket list: Safari in South Africa
  • My favourite TV shows: Games of Thrones and Vampire Diaries

X

Chris Walton

Managing Director, Sydney

Linked In

With over 20 years in the media business (five as principal of Quantium and seven as CEO of Mindshare), Chris is one of Australia’s most respected media professionals. He is very clear about what makes long-term, positive relationships work…trust and collaboration.

  • My coffee: Large flat white with one
  • My footy teams: Waratahs, Swans, Rabbitohs and England (who said I wasn’t flexible?)
  • Top of my bucket list: Always being able to turn left when I get on a plane
  • My favourite movie of all time: The Godfather Part 2

X

Jeremy Sankey

Head Of Strategy, Melbourne

Jeremy leads strategy at Nunn Media across our diverse client listing. He has over 25 years’ experience in strategy and planning gained in media, creative & research agencies. A Psychology graduate, Jeremy’s motivation is developing strategies that really connect with consumers to deliver ROI for the brand and business.

  • My coffee: Large Latte x6
  • My footy team: The Blues (Carlton & Chelsea)
  • Top of my bucket list: Keeping the number of countries I’ve visited greater than my age
  • My favourite TV shows: Apocalypse Now

 

X

Kim Nunn

Director and Company Accountant

Linked In

Kim is not your average accountant. She might be a 20+ year member of the Institute of Chartered Accountants Australia but, like everyone at Nunn Media, she’s extremely friendly, helpful and willing to go the extra mile. Outside work, Kim is a devoted mother of three and enjoys dancing the night away.

  • My coffee: Hot chocolate
  • My footy team: Geelong
  • Top of my bucket list: To visit the Seven Wonders of the World
  • My favourite movie of all time: The Shawshank Redemption

X

Sarah Thom

Head of Client Service & Growth

With over 20 years experience at global media agencies Sarah joined Nunn Media in 2018 as Commercial Director. Sarah brings a wealth of knowledge from working across a wide range of clients and categories in Australia.

She is passionate about media and loves the challenge of finding stratefic and innovative ways to drive growth for clients. At Nunn Media Sarah is responsible for driving growth with new business and leading Local Planet.

  • My coffee: Skinny Cappucino
  • My footy team: The Mighty Cats!
  • Top of my bucket list: At the moment it is a photography trip to the Galapagos Islands, however I change my mind regularly when it comes to travel.
  • My favourite movie of all time: Ferris Bueller’s Day Off
X

Tara Caruana

Trading Director

Throughout Tara’s extensive career she has been exposed to some of Australia’s biggest and toughest clients. These opportunities have shown her how important it is to help clients see media as a simple, seamless function; even though it actually takes a lot of hard work. Go Tara!

  • My coffee: Skinny latte
  • My footy team: Collingwood
  • Top of my bucket list: Travel the rest of Europe
  • My favourite movie of all time: Dirty Dancing… ‘Nobody puts Baby in the corner.’

X

Matthew Crook

Head of Strategic Development

Matt started his career at Clemenger BBDO in the media department with a view of becoming a copywriter. It obviously never happened! After joining emitch as GM, Matt spent 12 years in a number of leadership roles at Aegis Media and in turn Dentsu Aegis ranging from National Chief Digital Officer, CEO across all digital and performance brands and Group Chief Strategy Officer. Most recently Before joining Nunn Matt was CEO of independent specialist digital agency ADMATIC.

  • My coffee: Almond Latte and sometimes a short black
  • My footy team: Hawthorn
  • Top of my bucket list: Would absolutely love to visit Cuba & also play a set of tennis with Federer
  • My favourite movie of all time: Maybe not my favourite but ‘Wake in fright’ is pretty amazing
X

Matt Nunn

Founder and Director

Linked In

Matt’s goal from the very beginning has always been to help all clients, especially smaller advertisers, compete with the ‘big boys’. With his diverse media background, he has seen first-hand what works and, just as importantly, what doesn’t. His collaborative approach to media solutions is underpinned by his fun-loving nature, tenacious spirit and never-say-die loyalty.

  • My coffee: Latte
  • My footy team: Geelong (but don’t hold that against me)
  • Top of my bucket list: To swim with sharks
  • My favourite movie of all time: Any Given Sunday

X

Chris Walton

Managing Director, Sydney

Linked In

With over 20 years in the media business (five as principal of Quantium and seven as CEO of Mindshare), Chris is one of Australia’s most respected media professionals. He is very clear about what makes long-term, positive relationships work…trust and collaboration.

  • My coffee: Large flat white with one
  • My footy teams: Waratahs, Swans, Rabbitohs and England (who said I wasn’t flexible?)
  • Top of my bucket list: Always being able to turn left when I get on a plane
  • My favourite movie of all time: The Godfather Part 2

X

Kim Nunn

Director and Company Accountant

Linked In

Kim is not your average accountant. She might be a 20+ year member of the Institute of Chartered Accountants Australia but, like everyone at Nunn Media, she’s extremely friendly, helpful and willing to go the extra mile. Outside work, Kim is a devoted mother of three and enjoys dancing the night away.

  • My coffee: Hot chocolate
  • My footy team: Geelong
  • Top of my bucket list: To visit the Seven Wonders of the World
  • My favourite movie of all time: The Shawshank Redemption

X

Tara Caruana

Trading Director

Throughout Tara’s extensive career she has been exposed to some of Australia’s biggest and toughest clients. These opportunities have shown her how important it is to help clients see media as a simple, seamless function; even though it actually takes a lot of hard work. Go Tara!

  • My coffee: Skinny latte
  • My footy team: Collingwood
  • Top of my bucket list: Travel the rest of Europe
  • My favourite movie of all time: Dirty Dancing… ‘Nobody puts Baby in the corner.’

X

Justine Scott

Digital Director

Linked In

Justine is fully immersed in all things digital and thrives on the fast-paced, changing nature of the digital cosmos. Her aim is to demystify digital media and deliver strategies and recommendations in a language that’s easy to understand. (Did I hear you say, ‘Thank goodness’?)

  • My coffee: Skinny latte
  • My footy team: St Kilda
  • Top of my bucket list: Safari in South Africa
  • My favourite TV shows: Games of Thrones and Vampire Diaries

X

Jeremy Sankey

Head Of Strategy, Melbourne

Jeremy leads strategy at Nunn Media across our diverse client listing. He has over 25 years’ experience in strategy and planning gained in media, creative & research agencies. A Psychology graduate, Jeremy’s motivation is developing strategies that really connect with consumers to deliver ROI for the brand and business.

  • My coffee: Large Latte x6
  • My footy team: The Blues (Carlton & Chelsea)
  • Top of my bucket list: Keeping the number of countries I’ve visited greater than my age
  • My favourite TV shows: Apocalypse Now

 

X

Sarah Thom

Head of Client Service & Growth

With over 20 years experience at global media agencies Sarah joined Nunn Media in 2018 as Commercial Director. Sarah brings a wealth of knowledge from working across a wide range of clients and categories in Australia.

She is passionate about media and loves the challenge of finding stratefic and innovative ways to drive growth for clients. At Nunn Media Sarah is responsible for driving growth with new business and leading Local Planet.

  • My coffee: Skinny Cappucino
  • My footy team: The Mighty Cats!
  • Top of my bucket list: At the moment it is a photography trip to the Galapagos Islands, however I change my mind regularly when it comes to travel.
  • My favourite movie of all time: Ferris Bueller’s Day Off
X

Matthew Crook

Head of Strategic Development

Matt started his career at Clemenger BBDO in the media department with a view of becoming a copywriter. It obviously never happened! After joining emitch as GM, Matt spent 12 years in a number of leadership roles at Aegis Media and in turn Dentsu Aegis ranging from National Chief Digital Officer, CEO across all digital and performance brands and Group Chief Strategy Officer. Most recently Before joining Nunn Matt was CEO of independent specialist digital agency ADMATIC.

  • My coffee: Almond Latte and sometimes a short black
  • My footy team: Hawthorn
  • Top of my bucket list: Would absolutely love to visit Cuba & also play a set of tennis with Federer
  • My favourite movie of all time: Maybe not my favourite but ‘Wake in fright’ is pretty amazing

clients

Clients’ needs aren’t our top priority … they’re our only priority

We’re proud to say that ever since we started, our primary objective has been to grow our clients’ sales in the most cost-effective way possible. That’s just one of the reasons so many great clients enjoy working with us today.

SRG

GMHBA

SCENIC

Tyrepower

Bottlemart

pet stock

Carpet Court

Simplyenergy

Godfreys

Quest

De Bortoli

Levi's

SIGMA

Amcal+

Smiles Direct Club

VINICITY CENTRES

DFO

BOLTON CLARKE

Real Insurance

Golf Australia

ASKO

Roche

Maui Gin

evergreen

Bendix

nuchev

Chadstone Shopping Centre

britax

NONI B

wattyl

Endeavour

Faulding

Dr Wolff Group

Samoa Airways

Beautiful Samoa

Forest & Wood Products Australia

Sotheby's

Godfrey Hinst

LAZBOY

BIRCH & WAITE

TATA

JLL

mta

Karndean Design Flooring

Easiyo

Temenos

JB Hi FI

Mecca

13 CABS

American Tourister

Polished Man

Sargon

Australian Chamber of Commerce & Industry

Rivers

Millers

news

Sometimes being the quiet achiever speaks volumes.
We’re not the kind of company that feels comfortable singing our own praises, but sometimes news has a way of finding us. We like to think that’s because we’re good at what we do and because we respect the community that we live and work in.

Amazon Launch In Australia – What This Means For Media

Getting Better Quality Traffic From Facebook

Apple vs Samsung – Who Are Australia’s Best Shoppers?

TV ad spend climbs 6% in September thanks to AFL and marriage debate

Nunn Media Wins Radio Rentals Account

 

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community

We like to get involved.
As part of our ongoing commitment to our community and the people we work with, we are proud to support these fine organisations. As part of our news coverage, from time to time we’ll update you on what’s happening with them.

 

Snowdome Foundation

The Snowdome Foundation (Blood Cancer Research)

Snowdome Foundation

Sandringham Football Club (VFL)
Sandringham Basketball Assocation (Junior Development)

Snowdome Foundation

Ballarat Basketball Association (Junior Development)

Snowdome Foundation

Gold Associate Member LFRA (Large Format Retail Association)

join

We’re flying high…want to fly with us?

We’re always on the look-out for experienced and driven professionals. People who understand that how well they work with others is as important as how well they work as individuals. If you want to join a team driven by its clients’ interests, we’d like to hear from you. If you’re keen to be part of an open and collaborative culture that relishes its independence, drop us a line

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contact

Nunn Media Melbourne

2/228-230 Bay St
Brighton VIC 3186
(03) 9519 1111
Contact: Matt Nunn
enquire@nunnmedia.com.au

Nunn Media Sydney

9/54 Miller St
North Sydney NSW 2060
(02) 9929 9999
Contact: Chris Walton
chris.walton@nunnmedia.com.au

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How does a media agency work?

Work for a media agency begins when they are briefed by a client, or they bid on a campaign based on a brief. A big key to developing a successful campaign is research and consumer insights. What media agencies do is all about people, both clients and consumers. Consumer insights lead the strategy and planning process, with the aim of identifying the best way to reach the consumer, change their behaviour and reach the campaign goals. To do this, a media agency can work with other companies linked to the client, such as an advertising agency, or contract one themselves.

What Does A Media Agency Do?

A media agency’s key role is to maximise the effectiveness of a marketing campaign through a comprehensive media strategy and detailed consumer insights, all while using market experience and relationships to get the best deal for the client.

Turning a brief into a strategy

The work of a media agency begins with a briefing from a client, outlining their specific sales or product-awareness goals. These goals can be as broad as increasing traffic to a website, or as specific as changing a brand’s perception in the marketplace, however they are usually sales-based.

Understanding the consumer

A key to the implementation and management of any campaign is understanding both the consumer and the competition. In fact, this is the basis of everything a media agency does. Media agencies do a lot of research work to create consumer insights.

Benefit from relationships and experience

Experienced media agencies will have close relationships with a lot of media companies, which can benefit their clients. With the amount of volume some media agencies trade, they can often leverage a good price for their client, or secure prime positioning, if this fits in with their strategy.

Why use a media agency?

Let your staff focus on their roles

Media agencies today are highly skilled organisations. Gone are the days when they purely booked ads in the newspaper or the TV station they thought would work best, using a relationship to get their clients a good deal. Sure, they still get great deals today, but their work is highly sophisticated and very specialised.

Expertise in a nuanced field

The media market has never been more fragmented than it is today. Consumers have never had more ways to find the information they want, and to communicate with each other. The digital age has done more than just add another media platform to the traditional TV, radio, newspaper and out-of-home marketing. It has created a huge range of nuanced opportunities to get a message out.

Experience where it counts

Expertise is one thing, experience is another. Media agencies work hard to develop campaigns for their clients, and spend a lot of time analysing their results and their effectiveness. In fact, reporting and analysis is an important part of every campaign process. Media agencies can use experience and learnings to benefit new clients.